Tag Archives: luxury brands

Luxury and consumer brands rush into the metaverse for their pots of gold

Last summer, Ralph Lauren launched its inaugural collection of digital apparels on Zepeto, where customers can select from 50 items to dress their avatars in the brand’s signature prep-school look.There were colourblock hoodies, Polo T-shirts, teddy bear sweatshirts and even two unique skateboards that exist only in the digital realm. …

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